#asks-offers-advice

Thread

Sonja Manning January 30, 2025 at 06:48 PM

Hi WGM community! I’m currently leading the Marketing team at Lineage Provisions and we are looking to hire a part time email marketer (15-20 hours a week, option for more pending fit) to audit our existing flows and develop and execute upon new ones. See more about what we are looking for below, but I’d appreciate any leads or recs of people that you’ve worked with! Thank you! Sonja@lineageprovisions.com|Sonja@lineageprovisions.com

Sonja Manning January 30, 2025 at 06:48 PM

Looking for 👀
Email Strategy & Execution
• Audit existing email flows and campaigns to identify opportunities for optimization.
• Develop and execute new automated email flows for customer acquisition, retention, cross-selling, win-back campaigns, and the Lineage subscription program.
• Create customer segments based on purchase behavior, engagement, and other key data points to personalize email content.
• A/B test subject lines, creative, and CTAs to optimize performance.
• Ensure all emails align with brand voice and brand look and feel.
Analytics & Performance Optimization
• Track and analyze key email performance metrics (open rates, click-through rates, conversion rates, revenue per email, etc.).
• Monitor deliverability and list health, implementing best practices for inbox placement and engagement.
• Report on performance and provide actionable recommendations for improvement.
Content Creation & Copywriting
• Write 1-2 emails a week for various segments
• Work closely with Marketing and design team to develop visually compelling email assets.

Sheera Goren January 30, 2025 at 07:20 PM

I have a freelancer we’ve worked with in the past who I can recommend. I can connect you guys over email for you to vet and see if he could be a fit for what you need?

Brian Von Ancken January 30, 2025 at 07:52 PM

Woo Sonja! For the future, would be a great post in #job-board 🙂

Sonja Manning January 30, 2025 at 10:54 PM

Oooh I didn't even see we had a new board, thank you @Brian Von Ancken!!

Sonja Manning January 30, 2025 at 10:54 PM

I'd love that @Sheera Goren - thank you!! sonja@lineageprovisions.com|sonja@lineageprovisions.com

Olivia Bowser January 31, 2025 at 02:13 PM

Hey @Sonja Manning I should be able to help, will email you 🙂

Taylor Samuelsen January 31, 2025 at 05:42 PM

Hey @Sonja Manning I have a great person. lmk if you're still looking.