#intros

👋 Hey y’all, pumped to be a part of this group and s/o to Brian for adding me! 🙏

Name: Irfan Alam

Location: Austin, TX

Current Role: Founder & CEO of FrontrowMD, building tools to help people shop for their healthcare, starting with doctor ratings and reviews 🧑‍⚕️

Prior Life: Led strategy at Everlywell, where I saw first-hand the challenges of building trust with health shoppers — left for business school in 2021 and have been building Frontrow ever since

Hobbies: Chasing around our 1 year old (and ideally spending as much time on the lake in ATX 🏊!!)

How You Can Help WGM: We work closely with hundreds of DTC health brands so we’ve heard first-hand about the strategies that do / don’t work to build trust, boost CVR, and scale a successful brand. Always happy to share broad learnings from these convos :)

How WGM Can Help You: Trying to emerge back into real-life hangouts / events now that we’re out of the crazy baby phase, so would love see folks in Austin (and I’ll be in NY + SF once more this year too!). We’re also hosting a dinner for DTC health brands on Sep 24 for those brands in NYC trying to connect with other marketers specifically, DM if you wanna join!