Sam Faillace's Profile
Sam Faillace
Recent Messages
#asks-offers-advice - December 03, 2025 at 07:57 PM
@Brian Von Ancken don't have a tool actively using right now
#linkedin-boosts - November 06, 2025 at 05:38 PM
In case you missed this news / LinkedIn cracking down on engagement pods / people boosting each others posts. So be cautious here.
#wgm-parents - August 29, 2025 at 07:43 PM
@Sam Faillace has joined the channel
#asks-offers-advice - August 28, 2025 at 04:53 PM
@Stefanie Broes I’ve worked for two brands that have been on Shark Tank - Ora Organic (ora.organic) and Plunge (). You might reach out to the founders of each - Will Smelko/Ora and Mike Garrett or Ryan Duey/Plunge.
#asks-offers-advice - August 19, 2025 at 01:12 AM
Josh Pierce <tel:(310)990-9235|(310) 990-9235>
#events-and-visibility-opps - August 01, 2025 at 11:27 PM
Hey Chris - I'm doing the SF JP Morgan Challenge (3.5miles) on Wed 9/3. Maybe I can use the 9/4 WGM event for recovery and join!
#asks-offers-advice - April 18, 2025 at 03:55 AM
@Sonja Manning Great question - at the time - main channels were Google / Meta -- Common Thread Collective (CTC) took over the accounts and has their own propietary tool for touch base tracking and planning - it's called Statlas. Info here and here . For touch base, it was nice because the finance team liked having something to work with in partnership with marketing.
#asks-offers-advice - April 11, 2025 at 06:18 PM
Not familiar / but curious 👀
#asks-offers-advice - April 09, 2025 at 09:01 PM
@Sonja Manning @Brian Von Ancken
• FWIW - We used Triple Whale at Plunge and cancelled it. I'd put Triple Whale, Rockerbox, Northbeam in the touch attribution tools bucket. If using just Google + Meta at lower spends - fine to suck the platform data into these dashboards, but we weren't seeing the value.
• If a brand is at about $5m or more of spend in 3 or more channels (ie, Google, Meta, CTV or other), ideal to take the leap into incrementality testing + media mix modeling. Potential to claw back 15-30% of your spend as savings - or redeploy it into higher impact/higher ROI channels. Big companies with data science teams have been doing this for decades, but new tools have made more accessible - like $60k a year all in.
• @Brian Von Ancken If you're interested in a speaker for the group, Pranav Piyush is an amazing expert on the topic - . I just started working with him. I think he's "your people" and a good person to know.
#job-board - March 15, 2025 at 10:48 PM
I reshared your job post on LinkedIn - hope it helps the visibility for you Stephen
#events-and-visibility-opps - March 15, 2025 at 06:40 PM
Hey LA Members - Dom Cianciotto (, with Plunge, is hosting an event at Jack's House near Abbott Kinney for Friday March 14th. Just spreading the word for this. If you can't make it, connect with him and watch future events he may be hosting.
LinkedIn post here:
<)
Direct invite link here:
#asks-offers-advice - February 23, 2025 at 06:17 PM
Request: Co-Marketing/Partnership with Kineon
• I'm consulting with Kineon (), a leader in red light/laser therapy for pain/recovery
• I'm looking for other health and lifestyle brands who are open to collaborations
• Kineon is looking for partners to 1) engage new consumer customers (web and Amazon) - as well as 2) healthcare practices who want to offer to patients/clients commercially (chiropractors, integrative/holistic health professionals)
• I'm open to 1) wellness-themed giveaways (where we all contribute prize value, co-promote and enjoy resulting email list), 2) swappies of other value, 3) or if monetization is a partner's priority, commission-based referrals (on )
• I welcome any thoughts in threaded replies or direct messages!
#asks-offers-advice - January 14, 2025 at 06:35 PM
Josh Pierce until recent layoffs. He’s open to consulting work as well as full-time.
#asks-offers-advice - January 03, 2025 at 10:35 PM
Jobs Alert: My friend, Elizabeth Dimond () is hiring two remote roles at Sword Health () for Bloom. Both roles need to work EST / NY hours, but can be anywhere in the US. Feel free to refer good people Elizabeth's way.
Growth Marketing Manager, Bloom
or
Content Manager
or
#linkedin-boosts - December 19, 2024 at 07:14 PM
From the Monday WGM LinkedIn Writing / Boosting Session @Brian Von Ancken led, I'm practicing/building new memory around my LinkedIn posting (thanks @Brynn Scarborough for your lesson on this too). My goal for 2025 is to secure new consulting or full time work (following the Plunge layoff). Feedback and support welcome.
Here's my post:
#linkedin-boosts - December 19, 2024 at 07:14 PM
From the Monday WGM LinkedIn Writing / Boosting Session @Brian Von Ancken led, I'm practicing/building new memory around my LinkedIn posting (thanks @Brynn Scarborough for your lesson on this too). My goal for 2025 is to secure new consulting or full time work (following the Plunge layoff). Feedback and support welcome.
Here's my post:
#intros - December 04, 2024 at 12:56 AM
Great to see you here @Joe Cannon !
#intros - December 04, 2024 at 12:56 AM
Great to see you here @Patrick !
#intros - December 04, 2024 at 12:56 AM
Great to see you here @Patrick !
#asks-offers-advice - December 03, 2024 at 05:36 PM
@Ash Read Hey Ash - you may want to chat with Dom Cianciotto. This is his world.
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#asks-offers-advice - November 13, 2024 at 01:03 AM
@Sonja Manning Plunge just had a RIF on Friday and among those impacted was Josh Pierce, Creative Director (. Josh is taking on freelance work and I'm sure he'd be open to your project if you're still looking. He's at
#intros - October 01, 2024 at 03:17 AM
Hi all! Thank you @Brian Von Ancken for inviting me to this awesome community you've created.
• Name: Sam Faillace (
• Location: San Francisco Bay (Burlingame), but work in Sacramento several days a week
• Current Role: SVP Marketing at Plunge (<) / cold plunging and saunas), and have worked in other areas of health at Sunbasket (food as medicine), Pendulum (gut health), Ora Organic (plant-based supplements), Cord Blood Registry (stem cell storage)
• Hobbies: dad to 3, running, cold plunging, seeing live music and creating fun social gatherings
• Topics You're Interested in Connecting About: all things marketing - including partnerships, brand strategy, and growth
• How You Can Help WGM: Sounding board, advice, intros or helping others informally or formally in advisor roles. I'm also a connector who enjoys supporting others in career transitions and may be looking for a next role.
• How WGM Can Help You: Open to talking about health/wellness partnerships with Plunge and sharing growth marketing ideas.
Feel free to connect on LinkedIn and let me know if/how I can help.
#intros - October 01, 2024 at 03:17 AM
Hi all! Thank you @Brian Von Ancken for inviting me to this awesome community you've created.
• Name: Sam Faillace (
• Location: San Francisco Bay (Burlingame), but work in Sacramento several days a week
• Current Role: SVP Marketing at Plunge (<) / cold plunging and saunas), and have worked in other areas of health at Sunbasket (food as medicine), Pendulum (gut health), Ora Organic (plant-based supplements), Cord Blood Registry (stem cell storage)
• Hobbies: dad to 3, running, cold plunging, seeing live music and creating fun social gatherings
• Topics You're Interested in Connecting About: all things marketing - including partnerships, brand strategy, and growth
• How You Can Help WGM: Sounding board, advice, intros or helping others informally or formally in advisor roles. I'm also a connector who enjoys supporting others in career transitions and may be looking for a next role.
• How WGM Can Help You: Open to talking about health/wellness partnerships with Plunge and sharing growth marketing ideas.
Feel free to connect on LinkedIn and let me know if/how I can help.