Farzad Sharif's Profile

Farzad Sharif

Recent Messages

#asks-offers-advice - December 11, 2025 at 09:34 PM

<@U08N127R1L6> ty! Looks like a cool boutique studio. Do you think they have a large enough office to put a sauna and cold plunge in for content creation? One of the challenges of being a large hardware co, is partners who have the infrastructure to co-create with us.

#asks-offers-advice - December 11, 2025 at 07:52 PM

@Dom D'Alexander thank you! I shoud've been more clear—social media agency for an organic social marketing retainer, not paid.

#asks-offers-advice - December 11, 2025 at 07:26 PM

Social media agencies – anyone really love who they're working with or have a personal recommendation?

#job-board - December 03, 2025 at 09:40 PM

Thx @Alex Armstrong preference is full time

#job-board - December 02, 2025 at 11:08 PM

There could be a Sauna Mini in the works for a successful referral 🙂

#job-board - December 02, 2025 at 10:57 PM

Greetings Masterminds – I have 3 open roles on the Plunge marketing team. All remote with quarterly travel to NorCal.

Director/Head of Growth
Sr. Growth & Partnerships Marketing Manager
Sr. Social & Content Marketing Manager
Would appreciate your powerful networks to help spread the word 📢

#asks-offers-advice - December 02, 2025 at 09:49 PM

Bit more info I scrounged up:

• 1-year commitment with a $35,000 placement fee—in addition to whatever your offer is (e.g., 15% off) for Erewhon members
• Reaches ~50K (wealthy) members who are willing to spend on wellness
◦ Members spend 2-3x more than non-members
• In addition to placement in Erewhon's app/site, includes:
◦ Featured Instagram Story with tag once per quarter,
◦ Newsletter introducing brand to members
◦ Opportunity to do pop-up activations in stores (once per quarter per store)
• Lastly, passes through email address of Erewhon members when they request access for benefits
No brand intel on ROI

#asks-offers-advice - December 02, 2025 at 05:46 PM

Hey WGM gang, wondering if any of our members' brands are participating in Erewhon's "lifestyle collective" rewards marketplace—what did it cost for placement if any, what sort of ROI you're seeing given sub scale but high affluence and strong wellness alignment with audience? Cc @Brian Von Ancken

#intros - August 05, 2025 at 09:05 PM

@Alyssa Kluge DM me anytime – I can answer questions, point to spots in LA to try our products IRL, and extend special WGM pricing 🙂

#asks-offers-advice - August 05, 2025 at 08:37 PM

@Kelleigh Whelan happy to extend a WMG discount – something better than our best offer on site. Feel free to shoot me an email at farzad@plunge.com|farzad@plunge.com (as I check this more sporadically). Also if you prefer to speak to someone, I can set you up on a call with one of our team members.

We're definitely opposite the "starter" end of the spectrum (though we have entry level models). But if you're looking for the "Tesla of cold plunges," that's hands down our All-In and you'd be in good company: https://www.tiktok.com/@alixearle/video/7534574258698063134 🙂 #notsponsored

#intros - July 25, 2025 at 04:52 PM

Happy Friday, all. I'm back for my second go with WGM (previously joined with Supergut). Allow me to re-introduce myself...

Name: Farzad Sharif

Location: Los Angeles

Current Role: SVP of Marketing at Plunge

Hobbies: Contrast therapy (duh), music (omg the new Tame Impala 😮‍💨), design and architecture, hiking with my border collie Luna

Favorite Follow/Podcast/Show about Wellness: this series about global sauna culture called Perfect Sweat (Apple TV, Prime)

Topics You're Interested in Connecting About:
• Resilience, recovery, and all things longevity
• Building brands people obsess over
• What’s working (and what’s not) in growth right now
• Scaling businesses with high ($K+) AOV products
• Creative-led performance marketing
How You Can Help WGM:
Happy to jam on customer segmentation, messaging, creative testing, funnel optimization, agencies and tools, and make intros in my network.

How WGM Can Help You:
I’d love to connect with peers tackling similar challenges scaling category-leading wellness brands and explore potential partnerships with ones which are well aligned.