Alex Gerson's Profile

Alex Gerson

Recent Messages

#asks-offers-advice - January 21, 2026 at 07:09 PM

📣 To those who work closest to enterprise strategy and priorities

As we kick off 2026, we’re putting more structure / governance around our top initiatives to give leadership clearer visibility into progress, tradeoffs, and cross-functional implications.

🎯 The goal is something that’s effective and efficient:
• Minimal reporting burden on leadership
• More insightful than a scorecard
• Enables (vs slows) speed and impact

🤝 Would love to trade notes with anyone on what has / hasn’t worked for you!

#personal-wellness - January 20, 2026 at 04:03 PM

I have a WHOOP, not an Oura - so similar but not identical features…but two additional ways I use: 1) adjusting my workout plan based on my HRV that day (maybe I wanted to go for a run that day, but my body is warning I should opt for a lighter bike ride - I've found that keeps my recovery and RHR from staying low). 2) the ‘whoop age’ and ‘pace of aging’ is based on a set of behaviors and metrics over both 30day and 6month averages - so it's really gamified my continued engagement and commitment to consistent habits. Sounds like resilience might be similar!

#intros - January 12, 2026 at 04:18 PM

Hey everyone, truly humbled to be joining this inspiring group!
👋 Name: Alex Gerson
📍 Location: Pittsburgh, PA (recently relocated from NYC) - saw a few local folks in here, would love to meet up IRL!
💼 Current Role: Strategy at Thorne — partnering with executive and functional teams to help shape strategy, develop initiatives, and support execution as the business grows.
Hobbies: Running, yoga, and spending time with my husband and kids
🤝 Topics You’re Interested in Connecting About:
I love the pace and complexity of this category and enjoy conversations around consumer insights, brand strategy, efficient and effective scaling, and market moves like partnerships.
🧠 How You Can Help WGM:
I bring experience from large CPG and MedTech companies, including a management consulting background. I’ve spent much of my career helping teams bring clarity to strategy, goals, governance, reporting, and decision-making - backed by data, and communicating it upward and outward. Earlier on, I worked in R&D and Manufacturing, including on product portfolio optimization — identifying the right SKUs to win and prioritizing the most impactful improvements. Always happy to be a thought partner or make introductions where helpful!
🙏 How WGM Can Help You:
I’m looking forward to learning from operators in earlier stages of scaling — what’s working, what’s challenging, and how teams are navigating growth - as well as from investors on what signals and proof points are most telling. Excited to connect, share perspectives, and learn alongside this group.

Alexandra Gerson | LinkedIn